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Branding | Print 

Roots

Curses Museum Branding

Elevating Cultural Identity Through Design.

museum Branding that deals with African American hair's purity racism.

Logo

Name | Slogen

Inspired by African tribal culture.

combines contemporary design

with traditional elements and expresses ethnic uniqueness.

Symbol

I Incorporating the brand colors into key elements such as

an African comb and hair ends, which Forms a  face mask.

All reflected The museum's theme.

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Advertising posters

Presenting the curses through hairstyles characterized by individuals of African descent, providing insight into the uniqueness of their hair.

Marketing concept

Branded packages | merchandise | stationery

Branded packaging incorporates the design language I developed,

which merges tribal patterns with a visual expression that represents

the product offered by the museum.

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