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Branding | Print
Roots
Curses Museum Branding
Elevating Cultural Identity Through Design.
museum Branding that deals with African American hair's purity racism.
Logo
Name | Slogen
Inspired by African tribal culture.
combines contemporary design
with traditional elements and expresses ethnic uniqueness.
Symbol
I Incorporating the brand colors into key elements such as
an African comb and hair ends, which Forms a face mask.
All reflected The museum's theme.
Advertising posters
Presenting the curses through hairstyles characterized by individuals of African descent, providing insight into the uniqueness of their hair.
Marketing concept
Branded packages | merchandise | stationery
Branded packaging incorporates the design language I developed,
which merges tribal patterns with a visual expression that represents
the product offered by the museum.
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